Hasbro Gaming Lab's

Next
Great Game
Challenge

One Grand Prize Winner will receive US$25,000, a trip for 4 to Hasbro HQ, and the opportunity to work with Hasbro to make your game a reality. Click here for full terms and conditions.

Submit Your Idea

Pitch your Game

Hasbro will review all eligible pitches and pick 15 semi-finalists. Our challenge is now open to submissions from gamers who are residents and citizens of the US, Canada (excluding Quebec), UK, Germany, or France!

Prototype your Game

Hasbro will play the top 15 games and pick the top 5 as finalists.

Crowdfund your Game

With mentorship from Hasbro and Indiegogo, five finalists will launch crowdfunding campaigns. Each of the five finalists will receive US$2,000 from Hasbro to help develop their game.

Win with your Game

One Grand Prize Winner will receive:

US$25,000 Cash Prize

Trip for 4 to Hasbro HQ

Opportunity to work with Hasbro

Submit Your Idea by May 15

Entries close at 23:59 -4 GMT. Click here for full terms and conditions.

Submit Your Idea

Timeline

Apr 07

Open for submissions

May 15

Entries close at 23:59 -4 GMT

May 27

Semi-finalists selected

Jun 24

Prototypes due to Hasbro

Aug 08

Five finalists selected

Oct 13

Crowdfunding campaigns launch

Nov 13

Crowdfunding campaigns close


About Hasbro Gaming Lab

Hello, gamers. We know you’re out there making awesome new games. At Hasbro, we love games—ours AND yours. We have started a new group whose mission is to discover and develop great new games, connect with the growing gaming community, and bring fresh experiences to gamers everywhere.

Learn More